A Sustainability-Minded Event

Eureka! has been developed with a sustainable mantra at its core.

Sustainability doesn't end in the vineyard. It's a commitment we carry through every stage of winemaking, including packaging and distribution. Even this event was produced with the environment in mind. 


Going Paperless

Technology is a key player in all event zones, allowing for an almost completely paperless event.   

• Paper tasting mats have been replaced by vinyl reusable table mats.  
• Wine catalogues have gone digital using Bottlebooks technology. 
• And any paper or materials used for infographic displays are 100% recycled.

Not only does a paperless event sound appealing to the planet, but it also provides an easier platform to share and re-use data after the event has finished.


All wine bottles and corks from this event are being recycled with ‘Recorked’, the UK’s only wine and champagne recycling program.  


Choosing Wisely

Committed to circular economies, zero waste initiatives and menus focused on nose-to-tail and root-to-flower dishes, our caterer, Social Pantry are on a journey to become the first zero-waste food supplier in London. Sustainability is at the heart of their cuisine, championing the small scale, re-generative agricultural practices and passionate individuals who are committed to doing good through food.  

Even our staff hotel, 100 Shoreditch has sustainability at its core 


Knowledge is Power

All of this we are measuring with TRACE, our carbon calculator, to help us reduce waste and the environmental impact of our event.


Contact Us

If you need to get in touch, please feel free to email info@eurekacaliforniawines.com and one of our team will get back to you as soon as possible.